google-site-verification: googlecc9e0834d1b047d7.html Internet marketing for houston attorneys SEO, SEM, PPC Internet Marketing - Attorneys, Lawyers Houston Texas: Organic vs. sponsored resultsInternet Marketing, Attorney, Lawyer, Houston, SEM, SEO consultant

Wednesday, October 7, 2009

Organic vs. sponsored results

If you're an attorney and you rely 100% on your website showing up organically YOU ARE MISSING CLICKS AND TRAFFIC. I believe in organic results and there are plenty of people who click on the left side of SERPS. On the flip side, there are a ton of clicks and traffic going to the sponsored links as well. Are willing to ignore them?
More and more attorneys are utilizing PPC programs to drive qualified traffic to their websites. As an advertiser you get to approve search terms, track results and ONLY pay when someone visits your site! What other form of advertising allows you to do that?
Keep your organic results. Keep your big, beautiful website. In addition to that though, don't discount the searches and traffic taking place in the sponsored link areas. The majority of these searches are people who have clicked all over the search result page and have already done research and are READY TO ACT!

1 comment:

bala murugan said...

I recently came across your blog and have been reading along. I want to express my admiration of your writing skill and ability to make reader to read the while thing to the end. I would like to read more of your blogs and to share my thoughts with you.

Search Engine Marketing Firm