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Tuesday, March 9, 2010

Google Maps 'Enhanced' Listings

I got a call last week from someone at Google Maps. He wanted to sign me up for their new 'enhanced' listings in the Local Business Center. He assured me that it does not effect how often you show up just that when you do the listing will be 'enhanced' with added information. In essence Google is keeping 'organic results' seperate from anything 'paid' even in the Maps.
Its $25 a month with NO contract so I was tempted but all it adds is a little yellow box below your listing. If anyone sees an increase in CTR% from adding this enhancement please let me know. I am holding off for now.